Retail & Consumer Goods
Financial Services
Design & Architecture
Automotive
Media, Sports & Entertainment
Professional Services
FINANCIAL SERVICES
CASE STUDIES
OBJECTIVE
In cooperation with Taylor Rafferty, produce a comprehensive bilingual IR website for BIG GROUP, a leading Tokyo-based merchant bank, dedicated to investing in strong brands within growing Japanese industries.
RESULTS
- Enormous web traffic growth. With a PR media blitz, page views rose by approximately 500% in the weeks after launch.
- Stock investment held by non-Japanese investors rose significantly since launch.
- Clear interface, modern layout and approach match the firm's mission and focus.
- Design and user functionality ranked high in business analyst feedback.
Visit website: www.big-group.co.jp
BIG Group
Industry: Financial services
TIMING
Fall 2005 - Winter 2005
TEAM
Managing Director
Project Manager
Creative Director
Multimedia Designer
Web Designer
English copywriter
Japanese copywriter
Marketing Manager