Retail & Consumer Goods
Financial Services
Design & Architecture
Automotive
Media, Sports & Entertainment
Professional Services
AUTOMOTIVE
CASE STUDIES
OBJECTIVE
Produce a visually-impacting stand-alone eBusiness solution that streamlines the process of showcasing Japanese vehicles, parts and heavy equipment online to a global audience. Also required was a robust deliverable database that integrates customer orders, shipping information and dealer requests, along with a complete corporate identity branding package.

RESULTS
- Powerful logo, gives the sense of speed and industry know-how. Created stickers and other signage to help tag Reddex cars upon exportation - deepens brand awareness.
- Custom-built secure admin interface with required CMS functionality and vehicle maintenance.
- Online inquiries and direct dealer bookings reached yearly target in five months time.
- Online auction interest expands dramatically upon introduction in 2006.
- Loyal fan base. Dealers around the world trust Reddex to get the vehicle they need at a cost that moves product.
- Online eCommerce project planned to compliment site's success.
Visit website: www.reddex.net

Reddex
Industry: Vehicle/Parts trading
Online eBusiness solution
TIMING
Spring 2005 - Summer 2005
TEAM
Managing Director
Chief Architect
System Developer
Project Manager
Creative Director
Multimedia Designer
English Copywriter
Photographer